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When did brands become our friends?

These days it seems that every other message i receive on Twitter or post i see on Facebook are friends "liking' a brand, a local shop, or telling me where they are. Yes, i sometime 'like' a specific brand or share a link to a product/service with my twitter followers, ...

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Who will own the music cloud: a battle of giants and the consumer

The cloud is one of the biggest buzz words in technology today, and that includes cloud based music services, with Google recently announcing their Music Beta service and Amazon Cloud Drive/Player. But in the shadows lurks the biggest of them all; as Apple is preparing their iCloud gaining the full ...

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Google +1: The fine line of social search

Google +1 has been on the cards for a while now, but at the Google I/O conference yesterday it was announced that it will soon be available for content owners to implement on their sites. But what exactly is it, and what will be its impact on our search habits?...

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Create your signature coffee with Starbucks

If you are among the millions who enjoy your coffee from Starbucks and you like to go a bit outside the norm when it comes to flavours etc. then their latest social media initiative might be a fun few minutes for you - Personalize your Starbucks signature drink....

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Design your own Nike Free Run 2 iD shoes on Facebook

Feel like putting your creative flair to a test by designing your own running shoes? Well now you have the chance as Nike has launched a Nike Free Run 2iD design your own shoes application on Facebook....

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Facebook and Google takes on Groupon and livingsocial in – Couponwars!

With Groupon and Livingsocial having success in the local and national coupon market, a new way for local businesses to promote themselves to a large moneysaving hungry audience, the big boys now want their share of the cake as well. Get ready for Couponwars!...

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The best #tigerblood drink recipie

Before Charlie Sheen made #tigerblood one of the most trended topics online the only association we had with it was the real thing. Now however social media (or media in general) has made us wonder; what exactly is #tigerblood? There are lots of speculations as to what exactly it is Charlie ...

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Social media role of the year – be Charlie Sheen’s social media guru

Find yourself wanting to work in a social media role but struggling to find the right role? Wanting to make a name for yourself in the biggest market of them all? Head over ...

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Charlie Sheen, Twitter, and the Puppetmasters

Whether a sign of the power of social media or a sign of society as a whole, the infamous Charlie Sheen has set a Guinness World Record in getting to 1 million followers on Twitter in less than 26 hours, doing it with 140 character long #winning rants at a ...

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Reality show + Beer = funny ad for Heineken

If you are not among the 2.5 million people who have already watched this Heineken beer commercial on YouTube you should check it out. http://www.youtube.com/watch?v=58-9Ae9cvDI It is interesting to see how they have taken the concept of reality talent shows and applied it in a relevant way, especially to create an ad ...

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