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Lance Armstrong’s fall from grace from a brand perspective

One of the top stories of the last couple of months in brand marketing circles have been the fall of Lance Armstrong and the response from the brands that have backed him, and largely stod by him until the final report from USADA came out. While most stories around this ...

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Social media role of the year – be Charlie Sheen’s social media guru

Find yourself wanting to work in a social media role but struggling to find the right role? Wanting to make a name for yourself in the biggest market of them all? Head over ...

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Charlie Sheen, Twitter, and the Puppetmasters

Whether a sign of the power of social media or a sign of society as a whole, the infamous Charlie Sheen has set a Guinness World Record in getting to 1 million followers on Twitter in less than 26 hours, doing it with 140 character long #winning rants at a ...

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